The Duke and Duchess of Sussex announced last night that they will stop using their Sussex Royal brand from this spring.
It follows the Daily Mail’s revelation this week that Buckingham Palace had told Harry and Meghan not to employ the name when they are no longer working royals.
It is a significant blow for the couple, who have spent tens of thousands of pounds building the Sussex Royal-branded website and creating a hugely popular Instagram feed.
In an unprecedented legal move, the queen has drafted in top lawyers in a bid to enforce the ban, The Mirror reports.
A string of trademark applications, covering items from clothing and books to stationery and bandanas, were withdrawn, the Sussexes’ spokesman said yesterday.
It comes after MailOnline yesterday revealed that Meghan has told friends there is nothing ‘legally stopping’ her and Harry from using their Sussex Royal name.